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Managing Your Personal Brand

3 Things You Must Start Doing When You Become a Team Leader

You have a personal brand regardless of whether you have dedicated time crafting it or not. Your personal brand is the summation of what can be found about you online. If a stranger were to come across your social media, how might they interpret that information to determine who you are. Is it an accurate portrayal of who you are and how you’d like to be represented? If not, then you may want to consider a personal rebranding.

Think of a leader who you admire. What qualities come to mind when you think of them? Chances are these qualities came to mind very quickly. This is because they have been effective at managing their personal brand. Managing your own brand is crucial because it allows you to be more in control of your career, and act in accordance with your capabilities and values. This will ultimately enable you to have a more intentional and fulfilling career.

Figure out what you’re all about

The first step in managing your own brand is to take the time to self-reflect and determine what it is you want to be known for. Remember to be genuine and stay true to yourself. Your personal brand will be strongest if it is authentic and original to you. You should not base your brand on what you think others expect or want. Staying true to yourself will allow you to discover and highlight your superpowers so that you can find your own path. Your potential employer will appreciate and respect you more for it.

You can get started by looking at your history. Both your professional and personal experiences have helped to shape you into the person you are today. Think about which of your experiences have been the most meaningful and influential to you.  Your brand should demonstrate your unique history and personality while speaking to your interests, skills, and strengths. You should also consider what overarching message or theme you want to communicate with your personal brand.

Practice what you preach

Your personal brand doesn’t begin and end with your online presence; it fully encompasses all your interactions – online and in real life. Your personal brand should reflect what you are passionate about, your values, and your experience; and you should reflect your brand. Do your best to act in accordance with your goals, values, and strengths all the time.

Also make sure to always be on the lookout for opportunities and experiences that align with your personal brand. Being open to these will help you cultivate your brand, solidify your reputation, and build your community. This could mean that you need to create your own opportunities, but that’ll be a piece of cake for you since you are the expert on yourself.

Craft your online presence accordingly

You may want to perform an audit of your social media platforms. Review your posts, shares, and likes from the point of view of a stranger and determine if they are still appropriate for the “you” you are crafting. You may consider removing posts or updating bios and descriptions for anything that no longer aligns with the personal brand you are currently crafting. We all grow, and change; removing posts that no longer speak to who you are is perfectly acceptable. You can also control your online persona and personal brand on social media by updating your privacy settings.

Have fun playing with different ways to control your message and get your personal brand out there. Creating your own website can be a creative and effective way to do this. When it comes to managing your personal brand, the details are important. Be intentional about the words and photographs you use to make sure that you are coming across as you intend. Even smaller details, such as fonts and colors, can impact how you are perceived, so think carefully about those as well. Making sure these aspects accurately portray the brand you are crafting can be challenging, but certainly worth the effort.

Update your résumé

While it’s absolutely essential to tailor your résumé to fit every specific job description, it’s also crucial that your résumé always reflects your personal brand. You can communicate your personal brand through your word choice, the experiences you highlight, and many other components of your résumé. The important part to keep in mind is that no matter what job you are applying for, make sure that your unique perspectives and goals shine through.

Continue to make revisions

Your personal brand is not set in stone. It should remain fluid and frequently be updated to match your current experience, goals, interests, and progress. Taking the time to reflect on where you are currently and how this fits in with your personal brand will keep you in tune with your motivations and values. And this will set you up for greater career success and fulfillment. You are constantly changing, evolving, and growing, and your brand should reflect this.

Managing your own brand goes far beyond “looking good on paper.” You can not have an authentic brand if it is based on what you think others want from you. It can only be based on what you want from yourself. Ultimately, you should keep your accomplishments front of mind and keep your focus on your future goals. Both are important for building a fulfilling career path and shaping what you want to be known for. The more aligned this is with who you are and how your specific superpowers can help others, the easier you will find this process and the happier you will be.


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Soft Skills: The Testament to Your Personal Development

3 Things You Must Start Doing When You Become a Team Leader

When building your resume, you may naturally place emphasis on your technical skills—those relating directly to tasks you’ll be performing on the job. Technical skills are undoubtedly important, as they can demonstrate your experience and capabilities. They show what you can do. However, it’s also important to include soft skills on your resume. Soft skills are attributes that enable you to interact effectively and harmoniously with others. They are crucial for workplace success.

Soft skills are often related to your attitude and intuitions. They are less about qualifications and more based on the status of your personal development. As technology advances and jobs become increasingly more automated, having interpersonal skills that computers can’t match becomes even more essential. In this article, we will discuss six of the most important soft skills. We'll talk about they can make you more successful not only in your workplace but within your life.


Organizational skills can include attention to detail, persistence, and time management. The ability to maintain organized and efficient operations is extremely important. If someone has great technical capabilities but is frequently disorganized, they will be unlikely to live up to their full potential at work. Strong organizational skills demonstrate a commitment to carrying out tasks and duties in a timely manner, with a focus on quality.


Problem-solving skills involve using creativity in order to resolve issues or perform tasks more efficiently. This is much valued by employers. A workplace full of strong problem-solvers is likely to run smoothly and remain unharmed by any minor hiccups. Problem-solving also means being innovative, and new ideas are valuable to any workspace.


Most employees work as part of a team, and even those who work ‘alone’ need to collaborate with other employees at some point. Being able to engage in productive collaboration is extremely valuable. If you’ve ever worked on a team or group project where some of the members were clearly not eager to work together, you have seen how difficult it can be.

People who are skilled at working in a team appreciate the value of joining forces with others in order to accomplish shared goals. They know when to delegate, and how to allow each person to contribute in ways that play to their unique strengths. Strong teamwork skills will make your life, and the lives of your team members so much easier.


Whether verbal or written, good communication skills can help you in all aspects of your career. Being able to communicate well means being skilled at delivering your message to others in a wide range of situations. Sometimes, you may need to communicate ideas that are uncomfortable or unpleasant. Conveying these messages tactfully and without creating conflict is an extremely desirable attribute that employers value.

Also essential to strong communication is the ability to listen actively and attentively. Being a good listener is crucial because it will help you respond more appropriately and will also help your co-workers/employers/employees see that you value and appreciate their ideas.


Being adaptable means being able to adjust and perform well under a variety of different conditions. Flexible employees often refine processes and identify new ideas for a business to explore. In any job (but especially in technology-driven fields or startups), changes occur unexpectedly. Being able to work with these changes and adjust quickly is extremely desirable for employers.

Adaptability can even make up for a lack of technical skills in some situations. For example, if you have never worked with the computer system that your job uses, but you are adaptable, employers may disregard your lack of experience because they see that you are motivated to learn, and know that your technical skills will follow.


Empathy is simply the ability to understand and share the feelings of others. With that insight, you become better adept to support others through challenging situations. Empathy is an essential human characteristic, and can also be very beneficial in the workplace, as it can enable you to resolve conflicts, build more productive and collaborative teams, and improve relationships with co-workers, clients, and customers.

If after reviewing this list, you are concerned that you may not be as strong in some of these skills as you could be, don’t worry. Even though soft skills are not taught formally in a course or class, they can be developed and fostered through self-reflection and the observation of others. Remaining proactive with your personal development will increase your emotional intelligence which will significantly impact all your relationships for the better, not only the ones at work but across all facets of your life.


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How To Job Search With a Busy Schedule

3 Things You Must Start Doing When You Become a Team Leader

Searching for a job can feel like a full-time job. It requires quite a bit of time and energy, which can feel exhausting even when you have ample amounts of time to dedicate to it. When you may be already overwhelmed by the demands of your current job and other life-related tasks, carving out the time to hunt for a new job can feel almost impossible. But it does not have to be that way for you. Keep reading to learn how to effectively work a job search into your busy schedule, so that you can continue to grow and evolve.



When you are job hunting, it is important to remember that not everything is urgent, even if it may feel that way. While some tasks are time-sensitive, like meeting application deadlines or scheduling interviews, other tasks can be worked into your schedule however you can fit them in. Prioritizing your tasks and remaining organized will help you free your mind and keep your schedule under control.


Be Active

If you are quite serious about finding a new job, you must pursue it actively. Casually browsing jobs or merely entertaining the idea of applying for a new job is rarely fruitful. Passive job searching is not as productive or efficient as an active search. Your determination here will be a great indicator of how strongly you feel about finding a new job.


Taking a more active approach to your job search can benefit you in two ways. First, it will help you feel more in control of the process. And second, it will help you figure out how serious you are. If you find that your heart is not in it, maybe take a break from the search and work on determining some personal goals, instead. This will make it easier for you to figure out where your path goes from here, and how to start drawing that map. But by giving your job search structure, you can avoid feeling as if the work you are putting in is aimless or fruitless. Using a planner to make a timeline for yourself or creating to-do lists will help keep you on track and will also help you to observe your progress. 


Take Breaks

It is imperative, regardless of what you are doing, to take breaks and time for yourself. Sure, you feel busier than you ever have, but you should never try to power through each day with minimal breaks. This will lead you to burnout and is not sustainable long-term. Although it might not seem like you have any room left in your schedule, finding time to take breaks is essential to your well-being. Build breaks into your schedule and spend them doing things that re-energize you, whether it is exercising, cooking, or talking to a loved one. No matter what you do, make sure that you are taking time for yourself. Doing so will drastically improve not only your job search stamina but your overall mental health. 


Take the Pressure Off 

You are only one human being. You only have a certain capacity, and a job search can take a great deal of it. Consider the work you are putting in at your current job; are you going above and beyond? If so, you may have room to dial it back a little. If you are serious about finding a new job, it is time to cut yourself some slack at your current job. 

This is not to say that you should shirk your responsibilities and risk bad references or strained relationships with your colleagues and managers. But it is a suitable time to reconsider your boundaries at work, maybe don’t answer work emails after hours, or avoid taking on that extra project. Maintaining appropriate boundaries at work is important regardless of whether you are looking for a new job or not. Dedicate some of your valuable time to setting boundaries to protect your valuable time.  


Use your PTO 

If you are having trouble balancing your job search with your daily life/work schedule, and you have paid time off available, consider using it. Taking advantage of your PTO is a perfect way to gain the time you need to really focus on looking for a job. If you have longer application tasks, like interviews, taking a day off work will help you to clear your mind of work responsibilities, and really put all your energy into your application process. 


Do Not Settle

A job search can feel exhausting, especially when you are also managing the demands of your current job and life, so when you receive an offer, it can be very tempting to take it. But it is crucial that the job you take is really the right choice for you and your life; otherwise, all your time and efforts have been for not. The job hunt takes time, and you will feel fatigued at points. Be kind to yourself and use those moments to check in with your commitment to this process – taking breaks when you need them. You are the decider and the only one who truly knows what is good for you. Do your best not to sell yourself short, the future “you” will thank you.


A job search feels incredibly daunting, but if you stick with it and are true to who you are, eventually, all your arduous work will pay off. You will find the company or path that is right for you – fostering your superpowers and discovering your people. Hang in there! And if you ever need help – we are standing by.


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Do You Have Healthy Boundaries at Work? Why They are Necessary and How to Implement Them

3 Things You Must Start Doing When You Become a Team Leader

Maintaining healthy boundaries is essential for your mental health, overall wellbeing, and avoiding burnout. Unclear or unenforced boundaries can often leave you feeling depleted, taken advantage of, or resentful. These feelings can be extremely harmful to your sense of self-worth and your relationships. Learning how to establish boundaries will ultimately protect your wellbeing. It will also help you to be happier and more successful, both at work and in your personal relationships.

What are boundaries?

Boundaries are limits or guidelines on how others can behave towards you. They are set to protect your physical or emotional needs and sense of peace. Setting and maintaining boundaries can be challenging for some, but like any skill, it can be improved with some practice. Boundaries are different for everyone and will come in many different forms. Here are some common categories that they fall into:


Maintaining emotional boundaries can be challenging but proves very important. Stating and standing up for your emotional needs can feel frightening, especially if it is not something you are used to doing. This just means you need to practice more until you get quite good at it. An example of setting an emotional boundary would be making expectations clear to a confidante. For example, “this is a vulnerable subject for me, and I would really appreciate it if itstayed between us”.

This makes your expectation of privacy very clear to those with whom you are sharing. And it provides the receiver with the opportunity to agree or disagree with the expectation. Additionally, a great way to show respect for the emotional boundaries of others would be to ask your confidante if they have the capacity to support your emotional needs at the moment, and to be understanding if they decline.


You want to be helpful. It is customary and understandable – whether at home or at work. You often fill up your schedule because you may feel there is no good reason to say no. But what you will rarely hear is that you don’t need a good reason to say no; all you need is the desire. In order to be truly helpful to others, you need to be in a good place, which means you need to protect your time. Filling up your schedule to the point where you have no time for yourself or activities that energize you is how you become depleted. If you spread yourself too thin, your personal happiness will suffer.

It’s important to remember that your time is extremely valuable, and finite. You only have so much of it and need to spend it wisely. One example of protecting time boundaries would be to identify the things that make you a happy human. Then create a schedule that makes sure those needs are met. You need eight hours of sleep, to exercise, to eat, to spend quality time with people you love, to write or read or (insert your favorite thing to do here). You have needs, and you are the only one who will defend or enforce them – so build them into your schedule and make them unmovable. Once you have your list of non-negotiables, you’ll be able to determine how much time you have leftover to assist others with their needs.


Physical boundaries have to do with protecting your personal space, your privacy, or your body. It’s essential that you stand up for your needs with regards to your own personal space, and that you respect the needs of others. Requesting and maintaining your own personal space has never been more acceptable or understandable than it is currently. This could be used to your advantage.

The pandemic has gotten you out of hugging strangers and awkward high-fives, so with the bad comes some good. But you will still need to state any other physical boundaries that make you more comfortable. An example of asserting a physical boundary could be walking away from your workspace to grab some lunch, in order to clear your head or get some fresh air. It may also look like keeping your personal space organized in a way that helps you feel at ease.

What boundaries are not?

Boundaries are not selfish. Protecting your well-being is not selfish. Sometimes setting boundaries might mean declining to give help or your time to others, and this may, at first glance, seem selfish. However, ultimately, it’s exactly the opposite. To understand why, consider the oxygen mask principle. When you’re on a plane, they always advise you to put on your own oxygen mask before assisting others, even if you are flying with small children. And why is this? Because if you don’t put on your own mask, you will run out of oxygen. Then you will be no help to anyone. The same idea applies: if you don’t look out for your own needs, your ability to function and realize your own happiness will suffer and you will be of no help to others.

How to start protecting your boundaries:

Start paying attention to your needs.

When life gets busy, it’s easy to forget about your own needs. But a little bit of self-reflection goes a long way. Your emotions are a very powerful indicator of what your needs are. When a situation causes you to feel a strong emotion, take note of it. You could be feeling upset that someone used a rude tone, stressed because you don’t have enough time to complete a project before a deadline, or happy that someone asked you before sharing an emotionally charged story. These emotions are all tools that help you understand what’s needed to support your own wellbeing.

Determine what your boundaries are.

Once you’ve gained a better understanding of what your needs are, you’ll be well-prepared to determine what boundaries you should implement in order to support these needs. You will likely know that a certain boundary is necessary when the idea of having that boundary provides you with relief. For example, if you’ve noticed that being pushed for time is causing you distress, this is a sign that you should implement some time boundaries. Maybe this means being more disciplined about staying on track, letting colleagues know that you won’t respond to work calls or emails after a certain time, or saying no to meetings or projects that are not essential.

Assert your boundaries.

This is arguably the most difficult component of setting boundaries. While it’s sometimes easier in the moment to just “let things go”, it’s much healthier, in the long run, to advocate for your needs. Being firm with your boundaries will ultimately have positive effects on your life and your relationships with others. For the best results, make sure that when you state your boundaries, you do so from a calm and grounded place. Additionally, make sure that you are direct. If you aren’t direct and firm in stating your boundaries, it will be difficult for people to understand what they are and whether you are serious.

Remember that being assertive and instituting boundaries does not mean that you are being rude or mean. As long as you are being respectful of others, you are well within your right to stand up for yourself. Advocating for yourself can be very difficult, especially if you’re not used to it. It may be helpful to start with smaller boundaries until you feel more confident. The more you start asserting your boundaries, the more comfortable it will become for you and those around you, allowing you the peace you deserve in your life.

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